Filing a significant gap in current knowledge, this timely book helps senior executives and technology leaders create practical strategies which, when correctly applied, lead to successful digital transformation. Author Yuri Aguiar, Chief Innovation and Transformation Officer at The Ogilvy Group, shares his real-world insights on developing new, digital-based business models and internal processes. Written in clear, straightforward language, this valuable guide:
Serves as a blueprint for successful digital transformation in any enterprise or organization
Addresses the strategy and governance requirements of businesses regardless of industry
Features in-depth, firsthand examples of various transformation strategies
Explains the factors that cause strategies to succeed or fail
Digital (R)evolution: Strategies to Accelerate Business Transformation is a much-needed resource for C-suite executives, corporate board members, corporate attorneys, investors, and venture capitalists.
Distributed by Tolerant Planet, this book will serve as your blueprint to a happy and long life!
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